Moving sales people along the road of the three milestones is vital in improving them from wannabes to achievers. Selling is a game and when played well can be enjoyable. Understanding the milestones can help the transition enormously.

1. Starry eyed enthusiasm
2. Sophisticated confusion
3. Mature simplicity

These are the stages in the life cycle of successful sales people. Many never make it to the third stage. The third milestone comes when the focus is off the salesperson and onto the customer, or potential buyer. The KISS (keep it simple stupid) principle is a universal cliché, but understanding how to make the message easy to grasp from the customer’s point of view is essential for successful selling.

John has explained this homespun philosophy to many sales teams and the results have been far reaching.

Motivation plays a big part, but as John says, that comes from within. Nobody can motivate another person! Inspiration is John’s enthusiastic weapon and he aims that with unerring accuracy. As a result, people are charged with the energy to make a difference.

“I have been more than pleased with the wealth of information and tools that you have provided me and my sales team, which has enhanced the way in which we conduct our business on a day to day basis.’ Karl Secondis, Ray White Darwin.

“Throughout my association with John, I have found him to be a person of the highest integrity; someone who was insightful, inspirational and, at all times, a true gentleman.” Phil Purnell-Webb, Action International Business Coach.